Brand Activation/Thematic Event

Give your clients an impeccable brand experience & bring out the best of your brand.

ABOUT BRAND ACTIVATION

How AFCO helps to activate brand engagement?

Brand Activation is a Marketing Discipline, the art of Driving Consumer Action. Our Brand Activation team specialise in creating innovative and interactive experiences to activate our client’s brand through Integrated Communications, Advertising, Events Management and many more. With a handful of resources and tools at our fingertips, we are able to assist and give our client the best in Brand Marketing and Brand Activation.

A successful Brand Activation enables your brand to engage directly with consumers and build a loyal brand community around your product or service. Activations, are often brand experiences that are inclusive and interactive, ignite the fire that will light the way for people to find your product and align with your objective.

What are the types of Brand Activations that AFCO support?

AFCO had been creating Experiential On-Ground Activations, Campaigns, Meetings. Incentives. Conferences & Conventions. Exhibitions (M.I.C.E), Creative Works, Mobile Vehicle Advising, Pop Up Store and Productions for Brand Managers, Creative Agencies and Conference Managers.

Some of the Brand Activation and Marketing Channels includes building credibility through Social Media Marketing, planning Pre-Event Campaigns teaser that leads up to your main event, promote your Brand Activation through unconventional Guerrilla Marketing approach, Live Events management, Digital/Experiential Activities to encourage participation and last but not least, Out of Home Media to increase awareness of your Brand Activation.

AFCO produce various lifestyle events/campaigns by crafting strategic messages and marketing plans for our clients. We have extensive technical knowledge and unique production capabilities, which allow us to deliver innovative and impressive yet practical ideas to clients. With such, our clients experience a fuss-free and smooth execution from conceptualization to on ground activation, providing less work and more returns.

The Brand Activation Flow

As a one-stop branding & event agency in Indonesia, our team will expertly manage your Brand Activation needs, supporting or partnering with you in your journey of developing, creating and executing a world class Brand Activation campaign, bringing out the best of your brand.

Identify & Discover

Understanding your Brand Activation Objectives, Key Performance Indicators, Target Audience and other requirements

Strategize

Determining the right tactics (Experiential, Sampling, Exhibition or In-Store Activity) for your Brand Activation

Planning

Designing the perfect audience foot flow, considering budget, aesthetics, space and media angle with emotional engagement in mind

Execution

Managing all angles onsite, including but not limited to design, fabrication,
equipment, licenses, manpower and media angle

KNOW More About Us

AFCO is not just an event marketing and event production agency who conceptualize, plan and manage the campaign, we have the tools and resources in-house to aid in the design, operation and production phase, and the key in this fast moving age, which could make a great difference in terms of speed, and most important, the full control and communication in the whole spectrum of the campaign operation.